Novartis’ Gilardi: Life on the ‘Dark Side’

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He used to be a journalist for Reuters, but for the past several years, John Gilardi has headed corporate public relations for the big drugmaker. And he’s quite happy, thank you very much.

“I write a significant amount at a high level that becomes the corporate language and that is a very challenging and very rewarding assignment,” he tells the alumni mag at the Medill School of Journalism in Chicago.

His advice for up-and-coming flaks: “I realized that good journalism skills will only get you so far,” he says. “You also need analytic, leadership and business competency skills.”

Ironically, the Novartis team could use some communcations skills, too. The drugmaker issues its share of press releases but it’s often daunting to find someone to answer a question. In fairness, Novartis did hire a former colleague from The Star-Ledger of New Jersey, which runs Pharmalot, to work on that problem, but the folks in Basel remain remote.

John, are you listening?

[tags]John Gilardi, Novartis, Public Relations[/tags]

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  1. Mr. Silverman
    Please pass on to the appropriate person

    This is our story: My lovely daughter Janet married this nice , good guy name Carlus . Within two years of their marriage she noticed that he was becoming an introvert and his activity around the house was slow.
    Carlus accompanied the family on a football game outing. We were concerned about how slow he was moving. We gave him the care talk and he went to the doctor the next week, then to other doctors and they could not find anything wrong. In sept of that year2004 Janet called in tears saying that Carlus was taken to the hospital becasue he was bleeding and she could not stop it. There they keep him and removed several growths the size of golf balls from his inner legs.
    He was suppose to have surgery within the year to get the shape of his leg back. It’s 2007 and he is still healing and draining.

    This sept she called again to say he was back in the ER for another bleeding this time the underarm pit. They cut and stiched and sent him home. As this was healing the other uderarm became imflamed. the condition is HS-Hidradenitis suppurativa. There is no cure! Research is needed. Please read links and find medicines for these people. The disease is non contagious yet no one konow where it comes from. It affect young people and plenty of people in our state.
    help find a cure please.
    http://www.frontiernet.net/`ruthb/HidradenitisSuppurativa.html
    Thank you
    Tresca Byrd
    trescambyrd@embarqmail.com

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