Comments on: FDA Warns Bayer About Aspirin Marketing http://www.pharmalot.com/2008/10/fda-warns-bayer-about-aspirin-marketing/ News, Comment and Conversation Fri, 10 Feb 2012 18:12:04 +0000 http://wordpress.org/?v=2.6.2 By: BPW http://www.pharmalot.com/2008/10/fda-warns-bayer-about-aspirin-marketing/#comment-379562 BPW Wed, 29 Oct 2008 03:07:25 +0000 http://www.pharmalot.com/?p=17025#comment-379562 Nobody should have any doubt that the commercial management at Bayer Consumer knew exactly what they were doing - an end run around the system. They were probably told by their regulatory, legal and medical staff that this was not allowed, but they did it anyway. In 2008, the top management at Big pharma simply ignores what they don't want to hear, fires the employees that dared to raise the questions, and does what they intended in the first place. besides, if they ever get caught, they deny any wrongdoing, the company pays a fine, and they laugh all the way to the bank. It's the Big Pharma way! Nobody should have any doubt that the commercial management at Bayer Consumer knew exactly what they were doing - an end run around the system. They were probably told by their regulatory, legal and medical staff that this was not allowed, but they did it anyway. In 2008, the top management at Big pharma simply ignores what they don’t want to hear, fires the employees that dared to raise the questions, and does what they intended in the first place. besides, if they ever get caught, they deny any wrongdoing, the company pays a fine, and they laugh all the way to the bank. It’s the Big Pharma way!

]]> By: Marilyn Mann http://www.pharmalot.com/2008/10/fda-warns-bayer-about-aspirin-marketing/#comment-379552 Marilyn Mann Wed, 29 Oct 2008 01:59:15 +0000 http://www.pharmalot.com/?p=17025#comment-379552 I just got around to reading the letters and I found them pretty amusing. Highly recommended. Go FDA! I just got around to reading the letters and I found them pretty amusing. Highly recommended. Go FDA!

]]> By: Former pharma Marketing Exec http://www.pharmalot.com/2008/10/fda-warns-bayer-about-aspirin-marketing/#comment-379543 Former pharma Marketing Exec Wed, 29 Oct 2008 00:45:35 +0000 http://www.pharmalot.com/?p=17025#comment-379543 This is "off-label" selling to the max wouldn't you say? The interesting thing, is that this drug made it all the way to the shelves on the store without anyone at Bayer thinking it needed to run it by the FDA? A warning letter, are you kidding me? This is “off-label” selling to the max wouldn’t you say?

The interesting thing, is that this drug made it all the way to the shelves on the store without anyone at Bayer thinking it needed to run it by the FDA?

A warning letter, are you kidding me?

]]> By: laurie http://www.pharmalot.com/2008/10/fda-warns-bayer-about-aspirin-marketing/#comment-379532 laurie Tue, 28 Oct 2008 23:22:03 +0000 http://www.pharmalot.com/?p=17025#comment-379532 “The marketing of these unapproved drugs is troubling,” Yet, the commercials are still on the air. “The marketing of these unapproved drugs is troubling,”

Yet, the commercials are still on the air.

]]> By: Justice in MI http://www.pharmalot.com/2008/10/fda-warns-bayer-about-aspirin-marketing/#comment-379526 Justice in MI Tue, 28 Oct 2008 22:11:47 +0000 http://www.pharmalot.com/?p=17025#comment-379526 Has the feel to me of an intended showdown to get a case on the unapproved use/freedom of commercial speech issue. Has the feel to me of an intended showdown to get a case on the unapproved use/freedom of commercial speech issue.

]]> By: Marilyn Mann http://www.pharmalot.com/2008/10/fda-warns-bayer-about-aspirin-marketing/#comment-379517 Marilyn Mann Tue, 28 Oct 2008 19:44:07 +0000 http://www.pharmalot.com/?p=17025#comment-379517 The FDA should reconsider its approval of the health claim for phytosterols (aka plant sterols). Phytosterol supplements lower LDL but have never been shown to prevent heart attacks and strokes. http://www.gooznews.com/archives/001187.html The FDA should reconsider its approval of the health claim for phytosterols (aka plant sterols). Phytosterol supplements lower LDL but have never been shown to prevent heart attacks and strokes.

http://www.gooznews.com/archives/001187.html

]]> By: CV DOC http://www.pharmalot.com/2008/10/fda-warns-bayer-about-aspirin-marketing/#comment-379516 CV DOC Tue, 28 Oct 2008 19:31:56 +0000 http://www.pharmalot.com/?p=17025#comment-379516 It seems that Bayer has been pushing the envelope and now has to deal with the attention it has drawn to itself. I have seen these commercials for months and wondered how long it would be before the FDA caught up with them. They know the rules and appear to have chosen to ignore them. These companies do it to simply sell more product, figuring that they'll make more money than the fine will be. Hence, net profit. One might expect this from a fly-by-night nutrceutical firm, but not a company like Bayer that also markets ethical pharmaceuticals. It seems that Bayer has been pushing the envelope and now has to deal with the attention it has drawn to itself. I have seen these commercials for months and wondered how long it would be before the FDA caught up with them. They know the rules and appear to have chosen to ignore them. These companies do it to simply sell more product, figuring that they’ll make more money than the fine will be. Hence, net profit. One might expect this from a fly-by-night nutrceutical firm, but not a company like Bayer that also markets ethical pharmaceuticals.

]]> By: Dan A. http://www.pharmalot.com/2008/10/fda-warns-bayer-about-aspirin-marketing/#comment-379504 Dan A. Tue, 28 Oct 2008 17:16:04 +0000 http://www.pharmalot.com/?p=17025#comment-379504 This is interesting, because asa was never approved by the FDA. This is interesting, because asa was never approved by the FDA.

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