Comments on: FDA Warnings Chilled Sponsored Link Ads http://www.pharmalot.com/2009/10/fda-warnings-chilled-sponsored-link-ads/ News, Comment and Conversation Fri, 10 Feb 2012 18:10:59 +0000 http://wordpress.org/?v=2.6.2 By: Justice in Michigan http://www.pharmalot.com/2009/10/fda-warnings-chilled-sponsored-link-ads/#comment-436605 Justice in Michigan Mon, 12 Oct 2009 15:29:23 +0000 http://www.pharmalot.com/?p=19001#comment-436605 I'm wondering if there is a disaggregation of the data anywhere--that is, if the declines Ed reports were especially associated with certain companies or certain drugs. Having followed Abbott's long roll out of Trilipix--from "vanity" ads, to home mailings, to DTCs, etc.--the choreography is "impressive." I don't recall an internet portion (aside from the link from the vanity ad), but the example raised the question about disaggregation. I’m wondering if there is a disaggregation of the data anywhere–that is, if the declines Ed reports were especially associated with certain companies or certain drugs.

Having followed Abbott’s long roll out of Trilipix–from “vanity” ads, to home mailings, to DTCs, etc.–the choreography is “impressive.” I don’t recall an internet portion (aside from the link from the vanity ad), but the example raised the question about disaggregation.

]]> By: Anonymous http://www.pharmalot.com/2009/10/fda-warnings-chilled-sponsored-link-ads/#comment-436574 Anonymous Mon, 12 Oct 2009 14:06:32 +0000 http://www.pharmalot.com/?p=19001#comment-436574 As a drug rep I would like to see ALL advertising banned outside of medical journals. As a drug rep I would like to see ALL advertising banned outside of medical journals.

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