Comments on: DTC Ad Spending Is On The Rise Again http://www.pharmalot.com/2009/12/dtc-ad-spending-is-on-the-rise-again/ News, Comment and Conversation Fri, 10 Feb 2012 19:21:13 +0000 http://wordpress.org/?v=2.6.2 By: patrons99 http://www.pharmalot.com/2009/12/dtc-ad-spending-is-on-the-rise-again/#comment-450930 patrons99 Fri, 11 Dec 2009 15:44:59 +0000 http://www.pharmalot.com/?p=20295#comment-450930 Jaynesday, You ask “what does that [drug taking] cost you and I?” and “somebody has crunched these numbers, haven’t they?” You might be interested in an article I recently wrote for OpEdNews titled “Are Big Pharma and the PDUFA to Blame for Healthcare Mess?” Pharma has paid some prominent economists to “crunch the numbers” and uses economic arguments as to societal benefit of such programs as the Prescription Drug User Fee Act (“PDUFA”). Alex Tabarrok, an economics professor at George Mason University, called the PDUFA “a shining example of Pareto optimal policy innovation” in 2006. I strongly disagree. I call it a Faustian bargain that violates 5th Amendment Equal Protection of the U.S. Constitution. Jaynesday,

You ask “what does that [drug taking] cost you and I?” and “somebody has crunched these numbers, haven’t they?”

You might be interested in an article I recently wrote for OpEdNews titled “Are Big Pharma and the PDUFA to Blame for Healthcare Mess?”

Pharma has paid some prominent economists to “crunch the numbers” and uses economic arguments as to societal benefit of such programs as the Prescription Drug User Fee Act (“PDUFA”). Alex Tabarrok, an economics professor at George Mason University, called the PDUFA “a shining example of Pareto optimal policy innovation” in 2006. I strongly disagree. I call it a Faustian bargain that violates 5th Amendment Equal Protection of the U.S. Constitution.

]]> By: Jaynesday http://www.pharmalot.com/2009/12/dtc-ad-spending-is-on-the-rise-again/#comment-450908 Jaynesday Fri, 11 Dec 2009 14:07:41 +0000 http://www.pharmalot.com/?p=20295#comment-450908 Patrons99, We need a reward system based on higher levels of "health" or lower levels of “drugs percolating through our veins”. Something in addition to the reward of just being healthy. I know, old discussion. We should incentivize those that take care of themselves. Difficult to administer of course but as long as we are throwing money at issues, I would rather pay billions to folks that are pushing to meet healthy standards rather than to those that are trying to find out how to get the next blockbuster drug for free. What is the percentage of those that just choose to take a drug instead and what does that cost you and I? Somebody has crunched these numbers, haven’t they? Patrons99, We need a reward system based on higher levels of “health” or lower levels of “drugs percolating through our veins”. Something in addition to the reward of just being healthy. I know, old discussion.

We should incentivize those that take care of themselves.

Difficult to administer of course but as long as we are throwing money at issues, I would rather pay billions to folks that are pushing to meet healthy standards rather than to those that are trying to find out how to get the next blockbuster drug for free.

What is the percentage of those that just choose to take a drug instead and what does that cost you and I? Somebody has crunched these numbers, haven’t they?

]]> By: patrons99 http://www.pharmalot.com/2009/12/dtc-ad-spending-is-on-the-rise-again/#comment-450880 patrons99 Fri, 11 Dec 2009 12:29:54 +0000 http://www.pharmalot.com/?p=20295#comment-450880 Yeah. It's shameless brainwashing of the public to promote the view that society needs a drug for anything and everything that ails us, and that we were designed to (or evolved to, if you prefer) require prescription pharmaceuticals percolating through our blood, to live a complete life. They want a drug dependent society. They want us to completely depend on them for a steady stream of new drugs, for "dis-eases" both real and imagined. They truly want a drug-dependent and dis-eased society. The present healthcare system promotes sickness, not wellness, because pharma is calling the tune. Yeah. It’s shameless brainwashing of the public to promote the view that society needs a drug for anything and everything that ails us, and that we were designed to (or evolved to, if you prefer) require prescription pharmaceuticals percolating through our blood, to live a complete life. They want a drug dependent society. They want us to completely depend on them for a steady stream of new drugs, for “dis-eases” both real and imagined. They truly want a drug-dependent and dis-eased society. The present healthcare system promotes sickness, not wellness, because pharma is calling the tune.

]]> By: Evelyn Pringle http://www.pharmalot.com/2009/12/dtc-ad-spending-is-on-the-rise-again/#comment-450173 Evelyn Pringle Tue, 08 Dec 2009 22:22:48 +0000 http://www.pharmalot.com/?p=20295#comment-450173 This news is just wonderful. I'm so sick of ads for psych drugs and ED drugs I could puke every time one comes on. I get so disgusted that sometimes I turn the channel right in the middle of shows that I like. And by the looks of this report, I'll be doing it more often in the near future. This news is just wonderful. I’m so sick of ads for psych drugs and ED drugs I could puke every time one comes on.

I get so disgusted that sometimes I turn the channel right in the middle of shows that I like.

And by the looks of this report, I’ll be doing it more often in the near future.

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