Podcasts
Patients are thought leaders too
Brian Loew is the founder and CEO of Inspire, a Website that builds online patient communities. In this Pharmalot podcast, Mr. Loew discusses the evolving social media landscape, opportunities to engage patients through social media, and overcoming challenges posed by this new communication channel.
Flawed Data Puts Formulary Placement at Risk part 2
Good formulary placement is a critical factor in getting drug products prescribed, but flawed clinical trial data may be putting those placements in jeopardy. In part 2 of this two-part series, Ed Silverman spoke with Helen Sherman, Chief Pharmacy Officer of Pharmacy Services at the not-for-profit pharmacy benefit management company RegenceRx to find out why pharmacy benefit managers are applying close scrutiny to clinical trial results.
Flawed Data Puts Formulary Placement at Risk
Good formulary placement is a critical factor in getting drug products prescribed, but flawed clinical trial data may be putting those placements in jeopardy. In the premier episode of the Pharmalot Podcast series, Ed Silverman spoke with Helen Sherman, Chief Pharmacy Officer of Pharmacy Services at the not-for-profit pharmacy benefit management company RegenceRx to find out why pharmacy benefit managers are applying close scrutiny to clinical trial results.