Pharma Trade Group Has New DTC Guidelines
6 CommentsBy Ed Silverman // December 10th, 2008 // 9:38 am
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Direct-to-Consumer Advertising
Where, Oh Where, Have All Those Ads Gone?
4 CommentsBy Ed Silverman // December 9th, 2008 // 11:34 am
Waxman Renews Call To Ban Ads For New Drugs
8 CommentsBy Ed Silverman // December 9th, 2008 // 6:34 am
DTC Ads Were The ‘Worst Decision:’ Roche Exec
14 CommentsBy Ed Silverman // December 2nd, 2008 // 9:36 am
Should TV Ads Carry Toll-Free Numbers?
16 CommentsBy Ed Silverman // November 25th, 2008 // 2:14 pm
EU Plan Gives Pharma Direct Access To Patients
4 CommentsBy Ed Silverman // October 3rd, 2008 // 8:33 am
Congressman Warns DTC Tax Break May Get Axed
5 CommentsBy Ed Silverman // October 2nd, 2008 // 12:26 pm
What Some Employers Think About Drug Prices
4 CommentsBy Ed Silverman // September 25th, 2008 // 11:06 am
Senate Holds Hearing On DTC Ads For Devices
1 CommentBy Ed Silverman // September 16th, 2008 // 8:17 pm