DTC Advertising

What Some Employers Think About Drug Prices

4 Comments

By Ed Silverman // September 25th, 2008 // 11:06 am

Senate Holds Hearing On DTC Ads For Devices

1 Comment

By Ed Silverman // September 16th, 2008 // 8:17 pm

FDA Tapped Pharma Consultant For DTC Web Site

7 Comments

By Ed Silverman // September 15th, 2008 // 9:37 am

Pharmalot… Pharmalittle… Catching Up

2 Comments

By Ed Silverman // September 12th, 2008 // 11:56 am

The New Lipitor Ad: Look, Ma, No Celebrities!

14 Comments

By Ed Silverman // September 2nd, 2008 // 7:34 am

Do DTC Ads Help Sales? Not Really…

9 Comments

By Ed Silverman // September 2nd, 2008 // 6:46 am

Name That Drug? Not In These Ads…

6 Comments

By Ed Silverman // August 29th, 2008 // 4:01 pm

FDA To Advertise Fake Blood Pressure Pill

18 Comments

By Ed Silverman // August 5th, 2008 // 6:11 pm

Pssst…. I Heard About This Drug And…

9 Comments

By Ed Silverman // July 23rd, 2008 // 10:22 am

Ad Age’s Garfield: Pharma Must Clean Up Its Act

10 Comments

By Ed Silverman // July 7th, 2008 // 3:18 pm

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